An image makes a big difference for someone trying to absorb your message. It’s instant communication – no words required. Now that we all have huge screens, why not web sites with huge photos?

I recently came across a photoblog by the Denver Post which does an incredible job of using big images to tell a story. The size of the photo [ 900 x 600px] makes such a difference – the images just wouldn’t hold up at some formerly adequate size like 300 x 200. 

How does this apply to selling a product? Check out Apple’s Macbook pro page – there’s no doubt about the quality of the product with this kind of detail [980 x 524 px].